EYES & EARS 2018
20th International Eyes & Ears Awards
23.10. / Munich/ Movie Theatre Sendlinger Tor
On Tuesday, 23 October 2018, Eyes & Ears of Europe will show the best productions of the year for the 20th time and award the creative teams with the International Eyes & Ears Awards. This year the award ceremony will once again take place at Filmtheater Sendlinger Tor.
The International Eyes & Ears Awards are a contribution to securing creative, innovative and effective design, promotion and brand communication activities. With this, trends and new perspectives for communication in the audiovisual media are highlighted.
The best productions of the past year and their creative teams are honoured in different categories in the fields Design, Audio, Interactive, Promotion and Cross-Media Campaigns. Projects that were first published for the first time from 1 July 2017 to 30 June 2018 may be submitted.
For exceptionally impressive overall achievements Eyes & Ears of Europe will award the Eyes & Ears special prizes. In addition, Universal Publishing Production Music donates a special prize for the 'Best use of music'.
Submissions Portal
From May onwards, you can submit your contributions by Sunday, July 1, 2018, at the latest, via the Internet portal https://www.eeofe-awards.org/en/
Please register via the registration form on the internet portal to submit your entries for the Eyes & Ears Awards 2018. After activation by Eyes & Ears of Europe you will receive an email.
Categories
Design
Best design in print or poster advertising
Best new corporate design package
Best bumper or station-ID package
Best seasonal design package
Best lead-in
- Fiction
- Sports
- News & Information
- Kids
- Comedy
- Show & Entertainment
- Culture & Documentary
Best studio design/set design
Best information or news design
Best sports design
Best programme-related design package
Best 2D/3D animation
Best typographical design
Best design-related audio
Digital
Best digital presence
Beste online advertising
Best viral
Best digital marketing spot
Best digital marketing campaign
Best digital content marketing campaign
Best digital influencer campaign
Best digital innovationPromotion
Best station spot
Best on air programme spot
- Acquired fictional productions
- Local fictional productions
- Sports
- News & Information
- Kids
- Comedy
- Show & Entertainmen
- Culture & Documentary
Best B2B spot
Best special advertising
Best special marketing
Best promotion spot for special programmin
Best radio spot
Best text design or use of language and voice
Best on air station campaign
Best on air programme campaign
- Acquired fictional productions
- Local fictional productions
- Sports
- News & Information
- Kids
- Comedy
- Show & Entertainmen
- Culture & Documentary
Best promotion campaign for special programming
Best editing
Best camera
Best direction
Best promotion-related audio design
Best promotion-related musical composition
Best use of music
Best social spot or campaign
Cross-Media-Campaigns
Best cross-media station campaign
Best cross-media programme campaign
Best cross-media event marketing
Entry Criteria
Initial broadcast
- The entry must have been published, online or broadcast by a station, on a VoD-platform in, in a cinema, on the Internet or in the context of an event for the first time between 1 July 2017 and 30 June 2018.
- Regarding campaigns consisting of several spots, it is imperative that at least one of these spots has been published, online or broadcast for the first time between 1 July 2017 and 30 June 2018.
What would you like to tell the jury:
- Please provide relevant information on the key points 'Innovation, Creation, Efficiency, Context, and Usage'.
Language & subtitles
- Contributions that are not in German or English should have subtitles in one of these two languages.
Audio
- All submissions must correspond to the usual broadcast volume level R128
- Please use only original music and sounds.
Video clips, black screens, panels
- Each entry must be submitted as a separate clip.
- If you would like to submit the same entry into several categories, you must complete separate entries.
- More than one entry for the same or a different category in one clip will not be accepted.
- Assessment will only be made for what can be seen and heard on the tape: Please note that all elements of your entry – including all print or poster motifs, give-aways and other merchandise, radio commercials and/or websites, e.g. in the case of an integrated campaign – must be seen or heard in your submitted clip
- Black screens should be no longer than 2 seconds.
- Please DO NOT use any panels with the title or the category of the submission.
Digital categories
- Please note that websites, Social Media, mobile applications etc. must be accessible permanently until the end of 2017 in Germany and Switzerland. Please create guest log-ins if necessary and supply them with your submission.
Fees & free entries
Early Bird submissions up to 2 weeks before the official deadline (up to and including 17 June 2018) € 350,-
Standard submissions from 2 weeks before official deadline (from 18 June up to and including 1 July 2018) € 400,-
Depending on your Eyes & Ears of Europe membership, you have a number of free submissions:
Type of membership | No. of free submissions |
Personal membership* | 1 free submission |
University/Institutional Membership | 1 free submissions |
Start-Up Membership | 4 free submissions |
Corporate Membership 1 | 2 free submissions |
Corporate Membership 2 | 4 free submissions |
Corporate Membership 3 | 6 free submissions |
Corporate Membership 4 | 12 free submissions |
Corporate Membership 5 | 18 free submissions |
Corporate Membership 6 | 36 free submissions |
* except memberships for pensioners, job seekers, students and honorary members
Judging
All entries to the International Eyes & Ears Awards will be judged in one of the 3 expert juries. Each expert jury consists of a maximum of 15 members of Eyes & Ears of Europe. The expert juries nominate 3 finalists in each category for the final jury. The final judging takes place online.
Members who apply as jurors must work in the relevant field and have several years of professional experience. This is to ensure that all jurors can competently assess the respective technical aspects for the areas 'Design', 'Digital' and 'Promotion' & 'Cross-Media Campaigns'. Please send a short CV with your application showing your professional competence.
Each institutional member may send a maximum of one representative per expert jury. In addition, every full, personal member - with the exception of student and reduced individual members - can apply for the expert juries.
The final judging takes place by the online jury. Each institutional member has the opportunity to appoint a technically competent representative as a juror for each of the four specialist areas 'Design', 'Digital', 'Promotion' and 'Cross-Media Campaigns' of the online jury. It is therefore possible to nominate up to four employees per institutional member, whereby these employees must be named as members of Eyes & Ears. Please indicate in your application for the online final jury the area for which you would like to judge. In addition, every full, personal member can apply for the online jury.
Your contact
Ina Braun, +49 (221) 6060 57 10, ina.braun@eeofe.org
Marion Snyders, +49 (221) 6060 57 17, marion.snyders@eeofe.org