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In this book, Dirk von Gehlen encourages you to look at your creativity from a new perspective and to get rid of beliefs that block you during your creative process. The title can be interpreted as "Guide to Being Uncreative". "Empty your mind and you will get into the famous creative flow" - reads the book's introduction. Indeed, the exercises, tips and quotes collected in this guide will encourage you to reinvent your creativity. Von Gehlen will help you create your individual artist persona: From naming to character traits. The reading is accompanied by humorous drawings by Mai Loan Nguyen Duy, which is adding to the joy of reading.

This guide will help you escape your self-imposed limits and the stressful designer life for brief moment.

In German, 216 pages, 2021, hardcover, full color, Rheinwerk Design, ISBN 978-3-8362-8024-2

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