Eyes & Ears eNews 03-2015
Turner repositions Children & Family Channel Boomerang
Turner Broadcasting System has recently repositioned the children and family channel Boomerang. Worldwide, the station received a rebranding, which was produced by the design studio ART & GRAFT. In addition, the entire program was revised. The focus now lies on timeless cult cartoons like 'Tom and Jerry', the 'Looney Tunes' and 'Scooby-Doo' and modern animation series for the whole family.
"With the restart of Boomerang as a second flagship children's channel by Turnerwe put the worldwide appeal of the channel to the test," says Gerhard Zeiler, President of Turner Broadcasting International. "We are proud that the channel gets a makeover with this development, which stands for the quality and timeliness of its contents. This is a crucial step in our strategy to build on the success of our international children's program."
Watch the design reel at http://artandgraft.com/portfolio/boomerang-rebrand
AMD Academy Fashion & Design is
looking for young design talents
Under the motto "BOCK AUF DESIGN!" ("WANT TO DESIGN!") the AMD Academy Fashion & Design is looking for the best young design talent of the year. The competition is open to students and those interested no older than 20 years, who shoot a stop-motion video with their smartphone. The first prize is the digital camera Canon EOS 600D SLR. In addition, the winner gets to take part in a creative workshop. Deadline for the submission of films is 15 May 2015.
To participate in the creative competition prior registration at www.bockaufdesign.com is necessary. After registering, participants will receive a smartphone box by mail: This includes a tripod to build yourself, contain different materials such as polymer clay, wooden tools and letters as well as all other information about the competition.
After the deadline, all submissions will be posted online and those interested can vote for their favourties until 31 May. A jury from AMD Academy Fashion & Design will choose the 4 winners from 20 finalists. They will each win an iPad Air2. In a further step, an expert jry selects the grand prize winner. He or she will be invited to the ceremony in July 2015 in Berlin. On the stage of the "Best Graduate Show" – the fashion show of the AMD during Berlin Fashion Week –the pricce will be presented. The costs of travel and accommodation will be covered. Should the winner be under 18, a parent will be invited along.
Further information at http://bockaufdesign.com/
Book & Exhibition Tip
Companies such as Disney, MTV, CNN, Apple, Microsoft, Hewlett-Packard and Burger King were all founded in times of recession. Why do firms take this risk? Becasue periods of uncertainty and change have alawys been a perfect breeding ground for new opportunities. In these times, the cards are being re-shuffled. To be successful you need to focus less on structure and stability, but on rapid adaptation. The ability to filter information and to identify opportunities early on and take advantage of them will determine the success of a company in the future.
The recent publication 'Zündstoff: 150 Strategien für Erfolg in chaotischen Zeiten' (Original title: 'Exploiting Chaos: 150 Ways to Spark innovation During Times of Change') provides starling insides with a refreshign sense of humour, fascinating case studies and clever strategies. The author Jeremy Gutsche offers the tools to support innovations and develop products that are firmly anchored in the minds of consumers.
The 272-page book with numerous illustrations and images was published by the MIDAS Verlag and can be purchased for €34,90. Further information at http://www.midas.ch/catalog/product_info.php?products_id=374 and http://www.betterandfaster.com/
Style: Internationale Grafik'
From 17 April until 26 July 2015 the Museum für Gestaltung Zurich – Schaudepot is showing the exhibition 'Swiss Style: International Graphic Design'.
Plain, functional graphic design is highly topical. Amidst the visual opulence surrounding us today precisely condensed posters or the carefully composed systems of symbols used in airports seem spectacular. Back in the 1960s pioneering achievements of this kind formed the basis for the international success of Swiss graphics. With founding fathers such as Josef Müller-Brockmann, Karl Gerstner or Armin Hofmann, reduced design under the name “Swiss Style” developed into a movement that pointed the way to the future. Designers like Massimo Vignelli or Wim Crouwel established the minimalist aesthetic worldwide. The exhibition traces the successful spread of “Swiss Style” and confirms its relevance with contemporary works, for instance in the area of digital user interfaces or infographics.
'Swiss Style: InternationaleGraphic Design' from 17 April until 26 Juls 2015 at the the Museum für Gestaltung Zurich – Schaudepot, Toni-Areal, Pfingstweidstrasse 96, CH-8005 Zurich. Opening hours: Tuesday and Thursday through Sunday from 10 a.m. to 5 p.m., Wednesdays from 10 a.m. to 8 p.m., closed on Mondays. Further information at http://www.museum-gestaltung.ch/en/exhibitions/annual-program-2015/swiss-style/