​18.12.2019

Even Santa Claus likes sports – SPORT1 goes Christmas

by Eyes & Ears of Europe

Christmas presents for sports enthusiasts? You can get everything a sportsman's heart desires in the online shop of SPORT1.

Whether a car tire wallclock, really masculine gift boxes or the plush platitudinous pig, in the SPORT1 online shop you can find everything a sports enthusiast's heart desires. In order to generate awareness for the shop, SPORT1 created an animated spot to draw attention to the wide range of products.


In the commercial for the Darts Advent Calendar, darts fans among SPORT1 viewers should be addressed in particular. In 2018 the calendar was already enthusiastically accepted and this year there were 24 surprises for fans of Hopp, van Gerwen and Co. once again.


If you couldn't get hold of the Advent Calendar this year, you can still find the video calendar for the Darts World Championship on SPORT1.de. Presents for all darts and other sports fans – not only for Christmas – are available on sport1.de/dartshop und sport1shop.de.