Promotion campaigns for VoD and OTT content – An interview with BDA Creative

​Published at 30.04.2019 by Eyes & Ears of Europe

BDA Creative, a communications and branding agency based in Munich, has produced campaigns for Viacom (MTV, Nick, Comedy Central) and rebranding for 3sat, as well as several audiovisual content campaigns for VoD providers. These include, for example, the Prime Original series "Beat" and "You are Wanted". Eyes & Ears asked BDA Creative what specifics campaigns for VoD providers require, what current projects they are working on and what challenges they are facing.