From the topic to the user - user-centred content that really hits the spot (in German)

30. – 31.10. / Eyes & Ears Academy, Online

In two days, the participants learn the basic mechanisms of content marketing with many practical exercises and go on a step by step "journey of discovery". At the end, the participants know how to find out what their users really want to read and see and how to prepare their content in the best possible way. For more clicks, reach and interaction on the (social) web! more

New Board member: Stephan Riebel

Stephan Riebel is Head of Program Promotion and Broadcast Management at Deutsche Welle. He has been engaged in the promotion of DW's multilingual, transnational program for 25 years. Before that, he worked as a freelance TV writer and director. more

Lasting Wounds by Aleksandra Marchenko

In this article, Aleksandra Marchenko gives a moving and honest account of how the war in Ukraine is changing the aesthetic perception of Ukrainians: "I closely follow the visual representation of the new reality and the "standards of beauty" that are changing Ukraine during the growing violence of the war. They have outgrown aesthetics." More

TOGGO Touchdown: A design package for the new generation of football fans

"TOGGO Touchdown" is Toggo's new football magazine for children and young people. The package was developed by the Cologne agency FEEDMEE Design and includes the opener, all show graphics, TV studio visuals, print ads and merchandise. More

RTL+ All Inclusive Entertainment App

Series, reality shows, live sport, films, music, audio books, podcasts and magazines - RTL+ has it all in its all-inclusive entertainment app! The multimedia offering is now being promoted with the most extensive marketing campaign of the year. A high double-digit million gross volume will be spent on this. The aim is to reach a broad entertainment target group via TV, radio, (digital) out-of-home, online, print and a major social media campaign by the end of 2023. More

CapeRock: Planet A

CapeRock's recent revamp of the popular YouTube channel "Planet A" has had an impact. "Planet A" is broadcast by Deutsche Welle on YouTube and TikTok and focuses on reports on global economic, environmental and climate issues. More

Hochschule Rheinmain 10 years Bachelor Media: Conception & Production

On October 28, Rheimmain University of Applied Sciences hosted a "Best of Cinema Evening". The occasion was the 10th anniversary of the Bachelor Media: Conception & Production. In addition to the premiere of the alumni film, in which students report on their professional careers after graduating from the university, countless productions ranging from web series to feature films were shown. The results of the "Traveling Classrooms" initiative were also presented. Here, Volda University College presented itself as this year's partner university with films that were created as part of the exchange project. More

FH St. Pölten: Alumni with media textbook and film premiere in Vienna

The St. Pölten University of Applied Sciences is delighted that both students and alumni are creating enthusiasm with their projects. While alumnus Johannes Schmidt is publishing a new edition of the book "Digitale Film- und Videotechnik" (Digital Film and Video Technology), a comprehensive and up-to-date reference work, students from the Film & TV master class in Vienna are showing the film "a few hundred million", which was produced as part of the film scholarship "Schweres Asthma" - there's a lot going on at the university! More

Book Tip:

ZDF TV + Design by Jens Müller

The ZDF (Second German Television) looks back on almost half a century of broadcasting history. News, sport, culture and entertainment have shaped the orientation of the public television station. Over the decades, the channel's corporate identity also changed. After the first logo was developed in 1973, various agencies and designers helped shape the channel's appearance. More

Podcast Tip:
The Design of Business | The Business of Design by Design Observer

This podcast features exclusive voices from around the world. The invited speakers explore their creative practices and share their perspectives - from music and retail to journalism and technology. DB | BD invites you to explore new creative techniques and ways of working. More

Exhibition Tip: Museum für Gestaltung Zürich: "Talking Bodies" - Body images in posters

With the exhibition "Talking Bodies", the Museum für Gestaltung Zürich invites visitors to critically examine the representation of bodies in the media. The posters on display enter into a dialog with commercials, objects from everyday culture, historical images and contemporary compositions. More