16th International Eyes & Ears Awards

​23.10. / Munich

Prize Winners

Best design in print or poster advertising

FOX: The Walking Dead Staffel 4 - Morphing Poster

1st Prize

FOX: The Walking Dead - Morphing Poster

Horror shows are just for men? Think again! To promote season 4 of the US series 'The Walking Dead', FOX developed a poster that seems to be targeted to female viewers. What at first looks like a typical cosmetics ad turns shocking a moment later. As soon as the viewing angle changes, the beautiful young woman in the poster tranforms into a horrible zombie. 'The Walking Dead' surprises, plays with possibilities and gets under your skin!

Creative Team: Karin Zipperling, Senior Marketing Manager Fox International Channels Germany; Stephanie Böschen, Marketing Coordinator Fox International Channels Germany; Dennis Pfisterer, Managing Partner & Creative Director Saint Elmo's Interaction; Tonja Staudinger, Art Director Saint Elmo's Interaction; Cordula Scholdan, Project Manager Saint Elmo's Interaction

HISTORY: Die Legion - Deutscher Krieg in Vietnam

2nd Prize

HISTORY: Die Legion - Deutscher Krieg in Vietnam

Creative Team: Sebastian Wilhelmi, Director Marketing & Communications The History Channel (Germany); Emanuel Rotstein, Director Production The History Channel (Germany); Isabell Musiol, Senior Marketing Manager The History Channel (Germany); Caren Weeks, Creative Director weeks.de Werbeagentur; Sebastian Ross, Art Director weeks.de Werbeagentur; Holger Geisler, Creative Director Alpenblick

RTL II: Die Kochprofis - Einsatz am Herd

3rd Prize

RTL II: Die Kochprofis - Einsatz am Herd

Creative Team: Klaus Schäfer, CEO mehappy

Best new corporate design package

Gédéon: OCS - Global Package

1st Prize

Gédéon: OCS - Global Package

In line with the brand promise "You are fans, so we are!" Gédéon has produced a high-quality design package for the French TV series channel OCS. Clearly structured and subtle in the logo colors orange, black and white, the graphical elements show all the essential information clearly, without upstaging the content. Thus, the design supports the content diversity of the programming. Whether on-air, off-air, online or mobile: We and you are fans of OCS!

Creative Team: Nicolas Famery, Art Director Gédéon; Emmanuelle Lacaze, Producer Gédéon

ProSiebenSat.1 TV Deutschland: ProSieben MAXX – Launch

2nd Prize

ProSiebenSat.1 TV Deutschland: ProSieben MAXX - Launch

Creative Team: Richard Schweiger, Senior Vice President Creative Solutions - ProSiebenSat.1 TV Deutschland; Roy da Souza, Account Executive Creative Solutions - ProSiebenSat.1 TV Deutschland; Sebastian von Wyschetzki, Senior Art Director Creative Solutions - ProSiebenSat.1 TV Deutschland; Markus Goles, Art Director Creative Solutions - ProSiebenSat.1 TV Deutschland; Emrah Akal, Art Director Creative Solutions - ProSiebenSat.1 TV Deutschland; Mathias von Wyschetzki, Designer Creative Solutions - ProSiebenSat.1 TV Deutschland; Claudia Stanke, Designer Creative Solutions - ProSiebenSat.1 TV Deutschland; Stefan Ladwig, Marketingleitung Central Marketing - ProSiebenSat.1 TV Deutschland

BDA Creative München: CLASSICA - Channel Rebrand

3rd Prize

BDA Creative München: CLASSICA - Channel Rebrand

Creative Team: Tim Finnamore, Creative Director BDA Creative München; Anika Flade, Art Director BDA Creative München; Benjamin Kerneck, Project Lead/Managing Director BDA Creative München; Johannes Everding, Managing Director Classica; Matthias Pasedag, Audio Lead Klangstüberl; Jim Greenslade, 3D Freelancer; Magnus Schlüter, Designer​

Best bumper or station-ID package

Gédéon: OCS - MADE BY FANS FOR FANS

1st Prize

Gédéon: OCS - MADE BY FANS FOR FANS

As part of the redesign Gédéon also produced new station idents for the French channel OCS which aim directly at the brand promise "You are fans, so we are!". Gédéon urged fans to portray their favourite shows: A man who is not exactly slim moves through his apartment naked, just like the leading actress of the US series 'Girls'. Another presents himself as 'Spartacus' even though he only lifts small weights and whines about the tiniest scratch. A family plays 'The Walking Dead' and wanders through their apartment with zombie-pancake faces: Made by Fans for Fans!

Creative Team: Clément Deneux, Director Gédéon; Nicolas Famery, Art Director Gédéon; Maxime Baile, DOP Gédéon; La Plage, Sound Design Gédéon; Emmanuelle Lacaze, Producer Gédéon

Gédéon: France 4 - Ad Breaks

2nd Prize

Gédéon: France 4 - Ad Breaks

Creative Team: Bernard Bréchet, Creative Director Gédéon; Cédric Besseau, Art Director Gédéon; Thomas Cristiani, Art Director Gédéon; Aude Debout, Art Director Gédéon; Antoine Roux, Art Director Gédéon; Malcolm Goldie, Sound Designer Gédéon; Eglantine Guitard, Junior Producer Gédéon; François Dameron, Producer Gédéon

Dream on: TVBreizh

3rd Prize

Dream on: TVBreizh

Creative Team: Anthony Sebaoun, Creative Director Dream on; Juliette Clerc, Producer Dream on; Raphaëlle Collette, Project Manager Dream on; Aurélien Greneux, Art Director Dream on

Best seasonal or event-related design package

VOX: Fashion Week

​1st Prize

VOX: Fashion Week

Parallel to the international fashion fairs, VOX promoted all its own formats, documentaries and fictional programmes under the headline "VOX Fashion Week". An accordingly stylish design package was designed for the themed week: extremely reduced in black and white and with striking graphic elements. The typical red VOX sphere acts as a fashion accessory right on the catwalk. Haute couture on VOX!

Creative Team: Jutta Hertel, Head of Promotion VOX; Nina Gless, Director/Regisseurin VOX; Sebastian Kindel, Art Director VOX; Rolf Amann, Sounddesign VOX; Kerstin Kohle, Produktionsleitung; Marc Menzel, On Air Producer; Anne Vogt, On Air Producerin; Mathias Prause, DOP

SUPER RTL: TOGGO - Osterdesign 2014

2nd Prize

SUPER RTL: TOGGO - Osterdesign 2014

Creative Team: Matthias Kappeler, Leitung Marketing & Brand Management SUPER RTL; Anne Christmann, Brand Management SUPER RTL; Uli Höppner, Design SUPER RTL; Alexander Knörk, Creative Director BrandNewPixels; Robert Leger, Grafiker BrandNewPixels

Best programme label

TLC: Must Haves Slotpromo

​1st Prize

TLC: Must Haves Slotpromo

With the programme label TLC MUST HAVES, Discovery Networks Germany promotes Sunday nights on the female-targeted channel in a big way: A young woman updates her oversized wall calendar, wipes away all planned activities for Sundays and replaces them with the programme label TLC MUST HAVES, just like the slogan promises "The best of the week, every Sunday, at the same time". Our date on Sunday!

Creative Team: Eike Immisch, Leitung Marketing & On-Air-Promotion Discovery Communications Deutschland; Stefanie Barth, On Air Promotion Executive Discovery Communications Deutschland; Dinko Lacic, Creative Direction DMC; Tilo Fischer, Head of Production DMC; Aitor Benavent Cabanas, Regie/Art Director/Design & Animation DMC; Javier Collantes Rodriguez, Kamera DMC; Patrick Davies, Production Manager DMC; Regina Biberger, Requisite DMC

Best lead-in non-fiction

Dream on: France 5 - Les Maternelles

​1st Prize

Dream on: France 5 - Les Maternelles

"Les Maternelles" is a talk show on France 5 about motherhood, education and childhood from the parents' perspective. The lead-in is meant to demonstrate the transformation of a couple to a trio. Playfully and with tounge-in-cheek, Dream on shows how a child can take over their parents' lives. A little toy worms its way between shaving brush and lipstick, a baby bottle stands between long drinks and cocktails, and a bobby car parks in the garage. When it all becomes too much for the mothers and fathers: Dream on shows where help can be expected.

Creative Team: Anthony Sebaoun, Creative Director Dream on; Juliette Clerc, Producer Dream on; Raphaëlle Collette, Project Manager Dream on; Les Cauboyz, Art DirectorDream on

RTL CREATION: RTL - I like the 90s

2nd Prize

RTL CREATION: RTL - I like the 90s

Creative Team: Ulli Schumacher, Creative Director RTL CREATION; Christian Weckerle, Producing/Regie/Design RTL CREATION; Annett Krause, Projektmanagerin RTL CREATION; Andreas Ortmann, Dreh Produktionsleitung RTL CREATION; Frank Husmann, Dreh Kamera RTL CREATION; Stefan Plagemann, Dreh Aufnahmeleitung RTL CREATION; Gregor Wagner, Ton RTL CREATION

MDR: Olaf verbessert die Welt

3rd Prize

MDR: Olaf verbessert die Welt

Creative Team: Klaus Schuntermann, Creative Director MDR; André Terpe, Grafikdesigner MDR; Bart Lorsheijd, Grafikdesigner MDR; Torsten Schroth, Sounddesigner Proton Studio Leipzig

Best lead-in fiction

RTL CREATION: RTL – SCHMIDT

1st Prize

RTL CREATION: RTL – SCHMIDT

The lead-in for the TV series shows the viewer exactly what to expect: Dr. Schmidt and his colleagues mean "Prescribed Chaos". With sunglasses, baseball jacket and cigarette, Dr. Schmidt walks through Berlin – very cool, but unusual for a doctor. He's accompanied by cartoon-like drawings of ambulances, love symbols and baby footprints. The lead-in makes you wonder what type of doctor this Schmidt actually is. Time to turn on the TV and find out!

Creative Team: Ulli Schumacher, Creative Director RTL CREATION; Sabine Damerow, TV Design Producerin RTL CREATION; Annett Krause, Projektmanagerin RTL CREATION; Catrin Mackowski, TV Designerin RTL CREATION; Ulli Westerhausen, VFX/Animation RTL CREATION; Frank Schlieder, Dreh Produktionsleitung RTL CREATION; Roman Nowocien, Dreh Kamera RTL CREATION; Dirk Moritz, Dreh Aufnahmeleitung RTL CREATION

RTL II: Schmiede 21

2nd Prize

RTL II: Schmiede 21

Creative Team: Klaus Schäfer, CEO mehappy​

Screenworks: ZDF - Borgia 2. Staffel

3rd Prize

Screenworks: ZDF - Borgia 2. Staffel

Creative Team: Peter Hirdes, Creative Director Screenworks; Tobias Varola, Art Director, 3D und Motion Designer Screenworks; Aaron Rositzka, Motion Designer Screenworks; Olaf Wicke, Produktionsleitung Screenworks; Wolfgang Feindt, Redakteur ZDF; Cyril Morin, Komponist

Best studio design/set design/scenography

ARD-Das Erste: ARD aktuell

​1st Prize

ARD-Das Erste: ARD aktuell

The new studio for 'ARD Aktuell' is the hub for all news formats, key issues, special reports, sports and culture on the ARD. The sophisticated technology of the studio design supports the idea of networking and the interactive exchange of information. At a length of almost 18 metres, the curved media wall provides impressive possibilities to explain and present information. Pools of light around the podium and tables make the set seem light. The corporate colours of the ARD are discretely integrated into illuminated strips and surfaces. Up-to-date in all elements!

Creative Team: Henriette Edle von Hoessle, Creative Director ARD-Design & Präsentation Erstes Deutsches Fernsehen; Ulrike Krieg, Creative Director/Art Direction UKCC; Jürgen Bieling, Setdesign Billionpoints; Georg Grommes, Projektleitung ARD-aktuell NDR; Stephan Persdorf, Art Direction/Implementierung NDR

Gédéon: VTM NIEUWS

2nd Prize

Gédéon: VTM NIEUWS

Creative Team: Nicolas Famery, Art Director Gédéon; Gael Lucien, Art Director Gédéon; Louis Vyncke, Sound Designer Gédéon; Emmanuelle Lacaze, Producer Gédéon; Simon Jago, Set Designer BDA

SRF: Rundschau

​3rd Prize

SRF: Rundschau

Creative Team: Alex Hefter, Creative Director SRF; Severine Waibel, Art Director SRF; Ulam Curjel, Entwicklungsregie SRF; René Jauch, Set Designer René Jauch Design;

Best information or news design

ARD-Das Erste: ARD aktuell

1st Prize

ARD-Das Erste: ARD aktuell

The information design of 'ARD aktuell' is distinguished by its ability to be processed quickly: The designers consistently rely on a concise modular system. The audience immediately recognizes the unique corporate elements, the clear typographic design, and the structured information elements. The pictogram language, the animation mechanics and handling of the colour climate can be found in all explanatory pieces – on the media wall in the studio as well as the full screen graphics. A reliable guide: 'ARD aktuell'!

Creative Team: Henriette Edle von Hoessle, Creative Director ARD-Design & Präsentation Erstes Deutsches Fernsehen; Ulrike Krieg, Creative Director/Art Direction UKCC; Marco Bienert, Design UKCC; Dirk Frömmer, Design UKCC; Andreas Binar, Design UKCC; Monika Gehle, Design UKCC; Sylvia Hildebrandt, Design UKCC; Georg Grommes, Projektleitung ARD-aktuell NDR; Stephan Persdorf, Art Direction/Implementierung NDR​

ARTE: Journal Junior

2nd Prize

ARTE: Journal Junior

Creative Team: Cécile Chavepayre, Künstlerische Leiterin ARTE; Henri Ehrhard, Koordination ARTE; Bruno Chabanel, Geschäftsführer Artefact; Mikael Bolufer, Regie Artefact; Jean-Marie Godeau, Design Artefact; Olivier Gaudino, Produktionsleiter Artefact; Alexandre Baranger, Komponist Audioplumstudio; Laurent Peju, Komponist Audioplumstudio

Autorenkombinat: ZDF – auslandsjournal

3rd Prize

Autorenkombinat: ZDF – auslandsjournal

Creative Team: Daniel Beißmann, Creative Director Autorenkombinat; Stefanie Jellen, Art Director Autorenkombinat: Tobias Lenz, Motion Design Artist Autorenkombinat; Tobias Hofer, 3D Design Artist Hofer + Krol; Henning Krol, 3D Design Artist Hofer + Krol; Olaf Repovs,Corporate Design ZDF

Best sports design

ZDF: FIFA Fußball WM

​1st Prize

ZDF: FIFA Football World Cup

A design for the coverage of the Football World Cup in 2014 – what fits better than finding inspiration in Brazilian football art and the joy of life in the host country. Accordingly, in their design for the FIFA World Cup 2014, the ZDF plays with the slogan "Great Football Art": Enthusiastic people dunk footballs in paint and shoot them against a wall, so that a picture of the world cup trophy develops from the impressions of the balls. Beach scenes, striking landmarks and Brazilian rhythms reflect the enjoyment of football and the anticipation for the mega event. Viva Brasil!

Creative Team: Thomas Grimm, Leiter Marketing ZDF; Tino Windisch, Bereichsleitung Programm-Marketing 2 ZDF; Michael Maack, Projektleitung Marketing ZDF; Olaf Repovs, Corporate Design ZDF; Steffen Steffens, Copywriter KNSK; Fabian Heine, Managing Director erste liebe filmproduktion; Henning Westerwelle, Senior Producer Infected Postproduction; Cadmo Quintero, Director; Franz Lustig, DoP

Dream on: Canal+ Afrique - Liga Le Mag

2nd Prize

Dream on: Canal+ Afrique - Liga Le Mag

Creative Team: Anthony Sebaoun, Creative Director Dream on; Juliette Clerc, Producer Dream on; Clément Oberlin, Designer Dream on; Aurélien Greneux, Director Dream on​

SPORT1: Reloaded 2013

3rd Prize

SPORT1: SPORT1.fm

Creative Team: Rainer Heneis, Leiter Marketing SPORT1; Arman Kavrailoglu, Leiter Art Direction SPORT1; Sven Helgert, Leiter Promotion SPORT1; Carolin Melzer-Benz, Leiterin Marketing/CRM SPORT1; Matthias Pressler, Grafik Design SPORT1; Virginie Briand, Geschäftsführung Beratung 19:13 Werbeagentur; Michael Meyer, Geschäftsführung Kreation 19:13 Werbeagentur; Levon Melikian, Managing Director Novelmedia; Dominik Traun, Art Director TRAUN DESIGN

Best programme-related design package

BDA Creative München: ProSieben Fun - Red Bull Wild Ones

​1st Prize

BDA Creative München: ProSieben Fun - Red Bull Wild Ones

They explode reality, the boundaries of all expectations and the possible: The format "WildOnes – Young Heroes" accompanies extreme athletes in their attempts to outdo themselves. In the design package for this docutainment, BDA Creative München picks up on the untamed wildness and the desire for extremes: Image disturbances and graphical fragments emanating from the heroes symbolize life at the limit. Graphics, symbols and typographic elements represent the energy of the protagonists and make them come alive. The high-quality design package supports the content of the series: the journey to the limits of the physically possible!

Creative Team: Konrad Wieland, Creative Director Alpenblick; Benjamin Kerneck, Director Operations & Marketing BDA Creative München; Christiane Kretzer, Executive Producer 2nd level films; Manuel Lautner, Senior Producer Red Bull Media House; Christian Baur, Media Channel Manager Red Bull Deutschland; Christian Lueg, Manager Business Development ProSieben FUN SevenSenses; Angelika Widl, Art Director

Comedy Central: Fat For Fun

​2nd Prize

Comedy Central: Fat For Fun

Creative Team: Arjen Noordeman, Snr. Producer Creative & Design Comedy Central; Nicki Dreyer, Snr. Producer Creative & Design Comedy Central; Henry Förster, Creative Director Comedy Central; Viven Hucke, Snr. Marketing Manager Comedy Central; Katie Rangnick, Project Manager Comedy Central; Sven Henrichs, Postproduction Producer Dyrdee Media; Ljubisa Djukic, Postproduction Creative Director Dyrdee Media; Ole Keune, Postproduction Creative Director Dyrdee Media;

Red Bull Media House: ServusTV - Die Unalten

3rd Prize

Red Bull Media House: ServusTV - Die Unalten

Creative Team: Thomas Madreiter, Art Direktion Red Bull Media House; Hans-Peter Hochwarter, Motion Graphics Red Bull Media House; Thomas Schrefler, Projekt Management Red Bull Media House

Best 2D/3D animation

Turquoise Branding: Ajial - Ramadan 2014

1st Prize

Turquoise Branding: Ajial - Ramadan 2014

For the month of Ramadan, Saudi Arabian children's channel Ajial broadcast a holiday programme. The task of Turquoise Branding was to create an identity for this special programming. The fully animated ident takes up lots of images from the religion and everyday life; the crescent moon is in the sky, a boy runs from the football field to the mosque, takes a brightly shining lamp and rides his bike home. In the houses he passes, the lights go on. Arriving home, he turns off the lamp and sits down with his family for dinner. Outlined in detail and lovingly animated!

Creative Team: Gareth Mapp, Executive Creative Director Turquoise Branding; Priya Mistry, Animator Turquoise Branding; Linda Garcia Bowles, Producer Turquoise Branding; Orlando Roberton, Audio Pixelphonics

ARTE: Junior

​2nd Prize

ARTE: Junior

Creative Team: Cécile Chavepayre, Künstlerische Leiterin ARTE; Henri Ehrhard, Koordination ARTE; Bruno Chabanel, Geschäftsführer Artefact; Mikael Bolufer, Regie Artefact; Jean-Marie Godeau, Design Artefact; Olivier Gaudino, Produktionsleiter Artefact; Alexandre Baranger, Komponist Audioplumstudio; Laurent Peju, Komponist Audioplumstudio

ARTE: ARTE liebt Musik

​3rd Prize

ARTE: ARTE liebt Musik

Creative Team: Cécile Chavepayre, Künstlerische Leiterin ARTE; Laure Isenmann, Konzept/Animation ARTE; Ines Röscher, Text ARTE; Joan Selke, Produktion ARTE

Best design-related audio design

RTL CREATION: GEO Television

1st Prize

RTL CREATION: GEO Television Audio

The channel GEO Television offers fascinating documentaries on topics like nature, exploration, adventure and world history, true to the slogan "See the world through different eyes". The channel lives up to the motto not only on the visual level, but also on the audio level. Subtle and emotional at the same time, the audio design supports the captivating images and allows us to experience them audiovisually in the truest sense of the word. On GEO, we hear the world with different eyes!

Creative Team: Auftraggeber Klaus Holtmann, Digitale Spartenkanäle RTL; Ulli Schumacher, Creative Director RTL CREATION; Markus Weigl, Producer RTL CREATION; Annett Krause, Projektmanagerin RTL CREATION; Heiko Theuerkauf, Off-Air Design RTL CREATION; Dynamedion, Komponist RTL CREATION

MDR: Lebensretter

​2nd Prize

MDR: Lebensretter

Creative Team: Klaus Schuntermann, Creative Director MDR; Kristian Walter, Artdirection MDR; Jörg Schwulst, Grafikdesigner MDR; Loy Wesselburg, Sounddesigner Loy Production

SPORT1: Reloaded 2013

​3rd Prize

SPORT1: Reloaded 2013

Creative Team: Rainer Heneis, Leiter Marketing SPORT1; Arman Kavrailoglu, Leiter Art Direction SPORT1; Sven Helgert, Leiter Promotion SPORT1; Carolin Melzer-Benz, Leiterin Marketing/CRM SPORT1; Oliver Frank, Art Direction SPORT1; Harry Möhrle, Komponist Die Klangtaucher

Best design-related musical composition

ProSiebenSat.1 TV Deutschland: ProSieben MAXX - What's the Dif?

1st Prize

ProSiebenSat.1 TV Deutschland: ProSieben MAXX - What's the Dif?

ProSieben MAXX is modern, different and reduced to the max. This is reflected both in the claim as well as the design of the male-targeted channel with international series, films and documentaries. And that is also how the audio design of ProSieben MAXX should be. The composer succeeded: Stylish, loud, and yet pleasant, the music supports the station design in a memorable way. Simply different!

Creative Team: Richard Schweiger, Senior Vice President Creative Solutions - ProSiebenSat.1 TV Deutschland; Rudolf Hochrein, Audio Designer Creative Solutions - ProSiebenSat.1 TV Deutschland; Sebastian von Wyschetzki, Senior Art Director On-Air Design Creative Solutions - ProSiebenSat.1 TV Deutschland; Markus Goles, Art Director On-Air Design Creative Solutions - ProSiebenSat.1 TV Deutschland; Emrah Akal, Art Director On-Air Design Creative Solutions - ProSiebenSat.1 TV Deutschland; Paul Taylor, Senior Audio Designer Creative Solutions - ProSiebenSat.1 TV Deutschland; Roy Da Souza, Account Executive Creative Solutions - ProSiebenSat.1 TV Deutschland; Michael Fakesch, Composer Creative Solutions - ProSiebenSat.1 TV Deutschland; Stefan Ladwig, Marketingleitung Central Marketing - ProSiebenSat.1 TV Deutschland


BDA Creative München: CLASSICA - Channel Rebrand

2nd Prize

BDA Creative München: CLASSICA - Channel Rebrand

Creative Team: Tim Finnamore, Creative Director BDA Creative München; Anika Flade, Art Director BDA Creative München; Benjamin Kerneck, Project Lead/Managing Director BDA Creative München; Johannes Everding, Managing Director Classica; Matthias Pasedag, Audio Lead Klangstüberl; Ralf Gscheidle, Komponist

ARD-Das Erste: Frühlingskampagne 2014

3rd Prize

ARD-Das Erste: Frühlingskampagne 2014

Creative Team: Henriette Edle von Hoessle, Creative Director ARD-Design & Präsentation Erstes Deutsches Fernsehen; Sylvia Kreuzer, Projektmanagement ARD-Design & Präsentation Erstes Deutsches Fernsehen; Florian Riedl, Musik-Komponist Florian Riedl Music Production; Martin Kett, Geschäftsführer Perfect Accident Creative Services; Stefanie Reinhart, Kreativdirektion Perfect Accident Creative Services; Iris Engler, Kreativdirektion Perfect Accident Creative Services; Matthias Zentner, Regisseur velvet Mediendesign; Oliver Loessl, Producer velvet Mediendesign; Thomas Wernbacher, Kreativdirektion velvet Mediendesign

Best typographical design

RTL CREATION: RTL - Stiftung Lesen

​1st Prize

RTL CREATION: RTL - Stiftung Lesen

Even in Germany, being able to read is not a given. Therefore, famous RTL faces stand up for reading. Their words are supported by typographic elements. While Bülent Ceylan explains that with exciting stories one can "cast a spell on others and wrap them around your little finger", letters wrap themselves around his finger. Consistently, the spoken words form typographic objects and support the message: "The power of words"!

Creative Team: Auftraggeber Thomas Kreyes, Mediengruppe RTL; Björn Klimek, Creative Director RTL CREATION; Desirée van der Pas, Konzept & Umsetzung RTL CREATION; Christine Frese, Projektmanagerin RTL CREATION; Julia Sann, TV Designerin RTL CREATION; Tobias Varola, Animation Screenworks RTL CREATION; Frank Husmann, Dreh Kamera RTL CREATION; Stefan Plagemann, Dreh Aufnahmeleitung RTL CREATION; Andreas Ortmann, Dreh Produktionsleitung RTL CREATION;

ProSiebenSat.1 TV Deutschland: ProSieben MAXX

​2nd Prize

ProSiebenSat.1 TV Deutschland: ProSieben MAXX

Creative Team: Richard Schweiger, Senior Vice President Creative Solutions - ProSiebenSat.1 TV Deutschland; Roy da Souza, Account Executive Creative Solutions - ProSiebenSat.1 TV Deutschland; Sebastian von Wyschetzki, Senior Art Director Creative Solutions - ProSiebenSat.1 TV Deutschland; Markus Goles, Art Director Creative Solutions - ProSiebenSat.1 TV Deutschland; Emrah Akal, Art Director Creative Solutions - ProSiebenSat.1 TV Deutschland; Mathias von Wyschetzki, Designer Creative Solutions - ProSiebenSat.1 TV Deutschland; Claudia Stanke, Designer Creative Solutions - ProSiebenSat.1 TV Deutschland; Stefan Ladwig, Marketingleitung Central Marketing - ProSiebenSat.1 TV Deutschland

BDA Creative München: Servus TV - La Brassbanda

3rd Prize

BDA Creative München: Servus TV - La Brassbanda

Creative Team: Tim Finnamore, Creative Director BDA Creative München; Anika Flade, Art Director BDA Creative München; Markus Eckl, Projekt Manager 2nd level films; Christiane Kretzer, Executive Producer 2nd level films; Matthias Pasedag, Audio Lead Klangstüberl; Klaus Bassiner, Head of Programm Servus TV; Volker Bahr, Head of Marketing Servus TV; David Spaeth, Regie; Georg Fischer, Schnitt